![]() Pick one or two filters you adore and use them consistently. The most popular Instagram accounts keep a consistent look from photo to photo. Be ConsistentĪll your Instagram photos do not need to be of the same subject, but consistent palette and filter choices enhance your feed. Your color scheme choice affects the mood. Versus the soft, muted palette of this photo: Notice the deep, electric colors in this photo of the Toronto skyline: Match the color palette you choose to the feel you want to create. If you answered the questions above, when creating your story, coming up with a color scheme should not be too hard. You can change up the perspective of stock photos by using the crop feature. In the second photo, the subject’s face is hidden all together and the focus is on her heels. In one the subject is photographed from behind and at an angle. The photos below, both have a vintage look. A unique perspective enhances your story for optimal engagement. Move around as you are taking shots to find a different perspective on your subject. Crop Angle & PerspectiveĪnother way to create a signature look for your Instagram photos is with a unique angle or perspective. I used the overlay twice and reduced the size to 0.34 and the opacity to 0.29. I have chosen the pattern 5 overlay to represent tears. ![]() Enhance the Storyīy using BeFunky Photo Effects, we can create a bit more interest and add to the story. You can sense the sadness and know immediately that there is a story behind this photo. Have a look at this simple Black and White photo below. Then think of unique ways to share that story.Īsk yourself, “How can I share my story in an interesting way that adds value to the community?” ![]() What is the purpose of your Instagram account? What do you want your feed to say? Are you bright, hip, and fun? Or, more soft, comfy, and stable? Decide on the visual story you want to tell with your account. But, how do you optimize your personal and business accounts to create a signature look that is true to you and your brand? 1. Did you know that Instagram has an estimated 77.6 million users in the US alone? Instagram has become a powerhouse of visual content. Visual content is essential if you want to stand out on social media. ![]()
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